![]() ![]() ![]() ![]() We highlight the differences in this data compared to 2020. Our team knuckled down to track performance across millions of Nosto-powered interactions in multiple regions, industries, and device types. Read on to get some of the highlights:īlack Friday 2021 performance by region, industry, and device After all, in 2020, some industries unexpectedly saw a surprising rise in ecommerce sales-while other, historically successful verticals, struggled to stay afloat.Įven if the picture was unclear going into Black Friday 2021, we made sure to capture every last bit of data to bring you a detailed Black Friday statistics report that doesn’t miss a beat. Predictions aside, we know all too well the volatility 2020 brought to the shopping market, leaving many of us unsure what Black Friday would look like this year. After the shift to digital that COVID spurred, we expected there to be a bigger number of consumers finally stepping out of their homes to shop IRL this year, and for mobile to make a comeback as more people adjust to using social media for discovering and browsing products online. From past performance patterns to potential holiday trends, discover Black Friday statistics to help you conquer the busiest sales day of the year.īlack Friday 2021 was one for the books. ![]()
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